I don't have to tell you why you need to have consultation calls as a designer. But if you notice that the clients you are working with are often not your ideal clients you want to have a look at how you can improve. One of the main things you can work on is improving your client qualification process. So, let’s discuss how you can qualify your clients with a design consultation call and where in the client process to offer this call.

I could offer tips on spotting these red flags during calls, which might save you a few headaches. But that won't address the issue of attracting these "bad fit clients." Let's explore how, after identifying your ideal client, you can ensure that the potential clients who book a consultation call truly align with your ideal client profile. In essence, we'll discuss how to qualify your leads effectively.

So you are posting on Instagram, and you're not getting much engagement. Your writing content but you’re not getting comments on your blog posts, and the pins you create don’t seem to bring much traffic to your website. Let’s have a look at what to do when you are not connecting with your audience.

Step 8 of the Brand Foundation Series. Where the previous posts in the series talked about your vision & mission, your why & your values, beliefs and how you can make your business stand out, defining who your ideal client is. How to do market research on your audience and research on your competitors. The 8th step will look into creating your ideal client profile

Step 6 of the Brand Foundation Series. Where the previous posts in the series talked about your vision & mission, your why & your values, beliefs and how you can make your business stand out, defining who your ideal client is. We are now exploring how you do market research on your audience

Step 5 of the Brand Foundation Series. Where the previous posts in the series talked about your vision & mission, your why & your values, beliefs and how you can make your business stand out. We are now talking about defining who your ideal client is