Step 7 of the Brand Foundation Series. Where the previous posts in the series talked about your vision & mission, your why & your values, beliefs and how you can make your business stand out, defining who your ideal client is. How to do market research on your audience. We will now look at how to perform research on your competitors

Step 6 of the Brand Foundation Series. Where the previous posts in the series talked about your vision & mission, your why & your values, beliefs and how you can make your business stand out, defining who your ideal client is. We are now exploring how you do market research on your audience