When you embrace your role as a problem solver, it opens doors to exciting opportunities! You can charge more for your design projects, offer additional services like clarity calls and brand audits, and diversify the income streams within your business – all while providing valuable solutions in shorter timeframes. In this blog, we will delve into the first reason and explore actionable strategies to reposition yourself as a problem-solving designer.

You've probably noticed that it's one thing to have an action plan to optimise and streamline your client processes, increase your pricing or launch a new service, but that it's a whole other thing to consistently keep taking action to complete the steps on your action plan. So in this blog, I’m diving into 4 things to consider when creating an action plan to make sure you'll actually implement it.

I talk a lot about being pricing and profitability, about being more productive and using systems to help you with that and about phased approaches to get you from where you are now in your business to where you want to go. But what if all this action taking feels so far away from where you are in your business? That’s why in this blog, I am looking at where to start when you’re feeling this way.

I talk a lot about being pricing and profitability, about being more productive and using systems to help you with that and about phased approaches to get you from where you are now in your business to where you want to go. But what if all this action taking feels so far away from where you are in your business?

That’s why in this blog, I am looking at what might be causing you to be fearful to treat your business more like a business, what the impact of this can be and how the results are often the opposite of what you expected would happen.

I started my business with big dreams and even bigger goals. But I could have never imagined what an emotional rollercoaster it would be to start your own business. How you can go from feeling confident in your abilities to second-guessing everything that you are doing? These are the biggest lessons I’ve learned since then.

Did you invest in a lot of programs that left you thinking that while you know a lot more you’re still in the same place? Only know you're doubting yourself and wondering why you can't make it work. If you want to transform your business to be more aligned and sustainable you won't find what you're looking for in generalised or those I will teach you the exact steps I used to build a thriving, money-making design business programs.

Many designers have adopted the title of brand strategist and called a section of their process brand strategy. My question for you is: Are you really offering brand strategy? Or is it 'just' brand discovery? That's why in this blog we're looking at the difference between brand discovery and brand strategy so that you can make sure, it's very clear for your clients what they can expect from your services.

So what if instead of setting ‘random’ or vanity goals like growing newsletter subscribers to 2000 we would set our business goals based on our business and life vision? Isn't that the key to transforming your business to be more aligned? For it to be less draining and overwhelming? In this blog, I walk you through the 4 steps to turn your vision for your business into actionable goals.

Setting goals, breaking them down into actionable steps & then following up. Let's look at a slightly different approach you can take so it's manageable

In this blog, we are using your ideal week to see what kind of product suite, using an ascension business model, will help you make your vision come through. And how to create a phased approach (a strategic plan) to get there.

Case Study Business Clarity by Stephanie Taale - Mentor and Brand Strategist for designers for Sarah Shuttle Creative - Luxury Brand & Website Design

I could offer tips on spotting these red flags during calls, which might save you a few headaches. But that won't address the issue of attracting these "bad fit clients." Let's explore how, after identifying your ideal client, you can ensure that the potential clients who book a consultation call truly align with your ideal client profile. In essence, we'll discuss how to qualify your leads effectively.

The word that you can not get around when you have your own business: brand clarity. With just a quick Google or Pinterest search you can find anything from free brand clarity workbooks to 90-minute brand clarity calls for $600. But what is brand clarity, why is it so hard to get it and how will it help you grow your business?

So in this blog, we're diving into what brand clarity is, why it is so hard to get brand clarity and the 4 steps to get brand clarity

Feel like you’re doing all the things right, but you’re not seeing the results? There are so many ways to run your business but it just does not work if that isn't the right method for you.

So in this blog, we're diving into why you always do what’s right for YOU in YOUR business so that you don't burn out

Mentor Program Case study of Francesca Davis - Brand Coach by Stephanie Taale - Mentor and Brand Strategist for designers

You know you need to define your ideal client or customer. But those avatar exercises don't really seem to work and then you're also supposed to niche down while you don't want to tie yourself down too much and then there's also a target market you need to focus on. Yep, that's quite confusing.

So in this blog, we're diving into what a target market, a niche and an ideal customer is, how these relate to each other and how these come into play on your marketing.

Brand Clarity Case study of Eve Rose Coaching - Lifestyle coach by Stephanie Taale - Mentor and Brand Strategist for designers

There’s quite a bit of confusion about what the difference is between a Brand Designer and a Brand Strategist. In this blog, I will walk you through what the difference is and when to hire a brand strategist or a designer.

I love watching Masterchef Australia, especially after a long day or week. It is always a perfect way for me to relax and come up with inspiration for any special meals but… I realised there was actually quite a bit to learn from Masterchef. So I’ll walk you through 3 lessons we can learn from watching Masterchef

Mentor Program Case study of Kam Sokhi -Mind, Body & Eating Coach by Stephanie Taale - Mentor and Brand Strategist for designers